Resume

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Contact

adam.lovinus@gmail.com

(414) 305-7124

 

EMPLOYMENT

Digital Marketer: Copy & Creative – Newegg Business (Aug. 2014-present)

What I do:

  • Conceptualize and write landing pages, pitch e-mails, infographics, run a subdomain SEO blog, and provide UI/UX copy for the domain.
  • Hygienic technical SEO monitoring and fixes to the main e-commerce site
  • Prove success in organic channel content development for the company. 50 perfect YOY increase in 2015 and +33 percent the next year. (neweggbusiness.com)
  • Work across departments in developing timely content. Sales team for customer pain and delight, and product managers for expertise. 

 

Senior Editor Marketwired, Inc. (Aug. 2013-July 2014)

What the word entailed

  • Train and mentor newly hired editorial staffers.
  • Handle the company’s top critical clients.
  • Compose strategic content marketing pieces for Marketwired.com blog.

 

Copy Editor / Workflow Coordinator – Marketwired, Inc. (Sept. 2010-Aug. 2013)

  • Manage workflow for staff of 15+ editors at a major international newswire.
  • Copy editing and HTML coding client press materials for online distribution.
  • Format quarterly earnings reports and SEC filings for publicly traded clients.
  • Consult with clients about the company’s products, requirements, and recommended practice.

 

Managing Editor – Fan-belt.com (Aug. 2008-Oct. 2009)

  • Lead editorial operations for a local music digest commissioned by VisitMilwaukee.org.
  • Design website from the ground up using the WordPress platform.
  • Create original photo and video content.
  • Manage social media presence on Facebook and Twitter.

 

Editorial Associate – Milwaukee Journal Sentinel, Inc., (Feb. 2007-Feb. 2009)

  • Staff writing position with MKE, a weekly U35 entertainment newspaper.
  • Perform in all capacities of publication production.
  • Produce original content for print and online.
  • Manage online calendar.

 

Freelance Contributor – Milwaukee, Wis. and Greater Los Angeles, Calif. (ongoing)

  • Write feature content for: Reddit’s Upvoted, LA Weekly, GuitarEdge, OC Weekly, CyberCoders and more.

COMPUTER SKILLS

Google Analytics, Google AdWords, Content Management Systems (WordPress, Movable Type), Microsoft Office Suite, Adobe Photoshop, Adobe InDesign.  

 

PROFESSIONAL SKILLS

Content marketing strategy, copywriting, and digital marketing management; news writing, copy editing for AP style and Chicago style, client services and consultation in PR, high-volume workflow management, internal communications, marketing operations management, online content management, quality assurance operations.

 

EDUCATION:
Marquette University: B.A., Journalism, Milwaukee, Wis. (May 2003)