About:
I’m Adam Lovinus.
I’ve been a professional writer since 2004. I’ve worked as a journalist, editor, and copywriter; in-house and with agencies. I have published work for global brands in SaaS, consumer electronics, and e-commerce.
I am passionate about producing content that captures the attention of target customers and drives traffic down the sales funnel.
As an experienced MarCom creative who brings a journalistic approach to copywriting and content writing, I know how to find the questions your audience is asking, and deliver authoritative answers in a clear, compelling manner.
I tell stories that are focused on your customer, their pain points, and how you can help. My process involves gathering information from development teams, product managers, and executives, and delivering content in line with stakeholders’ goals and objectives.
Portfolio:
Newegg | Austin Ekeler partnership commercial “Resistance”
Script
Newegg | The Ultimate Electric Bike Buying Guide
Script & VO
Newegg Marketplace | B2B Customer Acquisition Video
Script
RainKing | E-Book Series
Copywriter
Ch. 1 What Is Account-Based Marketing: An Ultimate Guide (PDF)
Ch. 2 How to Devise a Marketing Plan (PDF)
Ch. 3 – 7 Available upon request
Linksys for Business | White Paper – State of the SMB Wireless Network
Copywriter
Content Marketing Services:
Do you need a writer that understands what customers expect to hear from your brand?
Would you like to drive traffic to your website with useful content that delivers value to your audience?
I am well-versed in delivering copywriting and content that is tailor-made for how your audience consumes media.
● Video scripts
● Long-form content like e-books and white papers
● Infographics
● Landing pages
● Press releases
● Video scripts
● Ghostwriting